The Practice

A boutique by design. Principal-led, evidence-first.

Urban Metrics Advisory is a focused property economics practice. We deliberately stay small so the senior thinking sits with the client on every engagement.

About the practice

Built around the work, not the org chart.

Urban Metrics Advisory carries forward fifteen years of property economics work in a single, focused practice serving the private sector.

We work with developers, investors, landowners and retailers to answer the questions that determine whether a project proceeds, and what form it should take. Our reports are written for decision-makers: clear in their conclusions, rigorous in their evidence, and honest about what the numbers do, and don't, support.

How we work

A simple way in.

01

Brief & scope

We start by understanding the decision you need to make, then frame the work around it, not the other way round.

02

Research & modelling

Field-built data and spatial analysis, tested against the assumptions that actually move the answer.

03

Findings & recommendation

A clear written recommendation, supported by the evidence and stress-tested for the questions a board will ask.

Sectors served

Where we work

  • Residential
  • Retail
  • Mixed-use
  • Office
  • Industrial

Associates & network

Boutique core,
scalable bench.

The practice draws on a trusted network of associates, including town and regional planners, GIS specialists, quantity surveyors and development economists, brought into engagements where additional capacity or specialist depth is needed.

That model lets us hold the client relationship at principal level while scaling responsibly to the work in front of us, without the overhead, or dilution, of a large in-house team.

The Principal

Annette Engelbrecht

Annette Engelbrecht, Principal at Urban Metrics Advisory

Principal · Property Economist

Annette leads the practice. With fifteen years of property economics experience across South Africa, she has advised developers, investors and landowners on demand, feasibility and optimal land-use questions spanning retail, residential, mixed-use, office and industrial projects.

Her work combines deep market data with a planner's read of the regulatory and spatial context, particularly useful where private-sector projects intersect with municipal frameworks.

  • · Bachelors in Town and Regional Planning, University of Pretoria (NQF Level 8 - Honours equivalent)
  • · South African Planning Institute (SAPI) Student of the Year
  • · Registered with the South African Council for Planners (SACPLAN)

Expertise

What we bring to the table

Market demand analysis

Development feasibility

Optimal land-use

Macro-economic research

Micro-market research

Land-use & GIS

Project facilitation

Spatial economics

Brief us on a project.

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